Apple Inc. is a company that made the world-best selling smart phone ‘iPhone’. This company’s logo is a picture of an apple that has one side of it is bitten off. This company was found in California, 1976, by Steve jobs and his partner, Wozniak. Ever since, they made computers, Macintosh, and other electronic devices.
At first, Apple was not that famous nor popular. They began to gain awareness by making devices that had a very unique design and that had very good functions. Then, Steve jobs fought with the company’s executives and went out. This was the start of Apple’s decline. Apple was in danger of falling down when Jobs came back. Since his comeback, Apple regained its place and began to grow bigger.
It was the iPhone that brought Apple it’s second golden days. Even though the smart phone industry had become larger and Apple had many of its competitors. The round button and the high durability, coupled with with the ideal screen size, made iPhone popular. Also, the program that Apple made, i-tunes, made it easier for people to purchase music, music videos, drama, etc, which was also the root cause of iPhone’s popularity.
However, the recent Apple’s charge against Samsung, saying that Samsung copied their ‘home button’, which is a round button at the bottom of the screen, made Apple lose its supporters, even it’s oldest fans. They think that Apple, now with their ideas low, are trying to contain their rivals by suing them.
Here’s an interview of a fan of Apple, Park In-woo, 17. “I have almost all of the Apple devices, from computer to iPhone. I am now using iPhone 4, and I liked it because it had very good quality. But, I got disappointed with Apple and am thinking of buying Samsung’s Galaxy3”.
Though many fans have left Apple’s ‘fan club’, the release of the video showing the features of iPhone 5 have captured many’s attention, since the design is none like the previous ones. Whether Apple will thrive more then ever or will it undergo a period of recession, no one knows. Only time will tell.
